FACTORS THAT INFLUENCE ENTREPRENEURIAL INTENTION USING THE THEORY OF PLANNED BEHAVIOR (A STUDY OF ENTREPRENEURS FROM TANAH GAYO)
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Abstract
From the initial research that researchers did, nowadays, the
number of entrepreneurs is still small and the quality is not yet
great, so that the problem of Indonesian entrepreneurial
development is an urgent issue for successful development. The
cause of this lack of interest has a negative view of society,
including aggressive, competitive, selfish, dishonest, miserly,
unstable, less respectable, low-income, and so on. The tendency
is that most students, including final year students, as well as
scholars and masters who have just graduated do not have an
entrepreneurial plan. The purpose of this study is to find out what
factors influence entrepreneurial intentions using the theory of
planned behavior.Entrepreneurs who come fromGayo Land). The
number of samples in this study amounted to 100 people using
interview techniques. The analysis technique used is descriptive
analysis method. The results of the study show that there are
many workloads, risks, challenges and changes that are beyond
their initial expectations, and they must face it and have to find a
solution. If they like their profession as entrepreneurs, they will
learn again and want to adapt again to the workload, risks,
challenges and changes that will not affect them to quit their
profession
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